Retail banking caters to individuals, professionals and small to medium-sized businesses. This division offers a wide range of banking products and services to more than 22 million clients inside and outside France.
In 2008, these businesses generated 55,6% of the NBI of our Group.
Retail banking in France (32,9% of the NBI of the Group in 2008) combines the networks of Société Générale and the regional banks of the Crédit du Nord group.
The retail banking sector is highly competitive in France. We very quickly understood the importance of asserting our specific characteristics, both to clients and to our competitors.
In international retail banking we are continuing a targeted investment strategy based on the principle of rolling out our French banking model in other countries, while respecting the specific characteristics of local markets. Combining internal and external growth, the retail banking networks outside France are based on the concept of the universal bank, which develops all products and services for a broad client base, consisting of both businesses and individuals.
At the end of 2008, International Retail Banking employs 63,000 staff members in 3,700 branches, in regions such as Central and Eastern Europe, the Mediterranean basin, Africa and French overseas territories. Our Group holds strong positions in Romania, where its subsidiary, BRD, is the second largest bank in the country. The international retail banking networks are also well represented in the Czech Republic, thanks to Komercni Banka, which in 2007 was voted the most attractive employer in the country for the 5th consecutive year.
Since February, Société Générale has become the majority shareholder in Rosbank, one of Russia’s largest retail banking networks. Almost 16,000 new employees have thus joined the Group.
We are also present in Russia through our subsidiaries of specialized financial services such as Delta Credit and Rusfinance. The bank holds significant positions around the Mediterranean basin notably in the Maghreb and in Egypt.
Finding and fostering potential. Our Group has 163,000 employees of 122 nationalities, operating in 82 countries and working in more than 150 professions covering the whole spectrum of banking and finance.